Always listening, watching, & moving.

Ant Hampel continues to immerse himself in the needs of the public and his clients, and the evolving desires for diverse entertainment, talent, and experiences. He has kept an open eye and mind in his 25+ years of work in television, radio, marketing, entertainment, and live events.

It is his desire and proven ability to understand the audience, the company’s brand, and the entertainment that allows Antony to anticipate wants and needs, and to continuously evolve to stay ahead of trends and ideas.

These years of experience and ability to anticipate and evolve have led to ALIVE Events Agency and Antony Hampel’s record of providing unique live brand activations and events that are memorable, engaging, and meaningful, delivered on time and budget every time.

Creative. Precise. Meaningful. Unique. Memorable.

These are the things that inspire Ant Hampel and his work. These are also the reasons that he and ALIVE Events have attracted note-worthy clients and industry giants.

Just some of his clients include: Kylie Minogue, President Bill Clinton, Basement Jaxx, Nicole Kidman, AC/DC, Michael Jackson, Jamie Oliver, Riverdance, Prince, Charlize Theron, Basement Jaxx and Jamiroquai.

He has produced events for W Hotel, BMW MINI, Adidas, Fosters, 20th Century Fox, AFL, L’Oreal, Melbourne Fashion Festival, Disney/Marvel, ANZ, Tennis Australia, QIC, NOVA 100, Cricket Australia, Village Roadshow, NSW Government, Tourism Victoria, Mirvac, Bluescope Steel, Nine MSN, Discovery Channel, Medibank, Melbourne Racing Club, City of Melbourne, and Treasury Wine Estates.

But these names only inspire and challenge Ant Hampel to find new ways to stimulate the industry and the public through innovative and unique public events, brand activations, award shows, conferences, product launches, fundraisers…well, I think you get it—anything live!

Pushing barriers. Leading the industry.

Ant Hampel offers ground-breaking events to generate brand awareness and experiences that are captivating, measureable, and produce long-lasting impacts for his clients.

Antony Hampel introduced the “theatrical meets practical” approach to the live event industry, and the industry has never been the same since. This approach broke the boundaries of the industry and now defines his live events. It is the reason his events have broken records and been recognized widely.

Ant’s Career Highlights include 25+ years of experience, multiple “Best” awards, 200+ brands, 400+ events, 5 countries, 15+ cities, and 4 million+ audience…and growing

Sharing knowledge and inspiration. Passion for improving lives and communities.

Ant is passionate about improving the lives of others whether through sharing his own knowledge and experiences with the next generation of event producers, contributing to charitable organisations, or helping corporations strengthen their own social and environmental responsibility.

Antony Hampel has lectured on event operations and event marketing at Event Training Australia, Victoria University, Boston University, Sydney University, and R.M.I. T. Ant also frequents and speaks at industry conferences and expo’s to inspire those in his industry, passing along his unique set of experiences and breadth of knowledge.

Antony Hampel’s wish is to create new ways of raising awareness and funding for social causes. He supports and raises awareness and funding for organisations and events such as Red Cross, Father Bob Foundation, Mirabel Foundation, Are You OK Day, Fifteen, and Open Family.

In 2013, Ant Hampel became an advisor to the board of directors for the Banksia Foundation which promotes environmental and sustainability excellence. A Banksia Award is regarded as the most prestigious environmental award in Australia. Antony is proud to be a part of this important organisation.